PROJECT
NIKE PRODUCT ADVERTISEMENT
The iconic Nike Air Zoom Pegasus 36 returns with more perforations and engineered mesh in the upper, strategically targeting breathability in high-heat areas. A slimmer heel collar and tongue reduce bulk without compromising comfort, while exposed Flywire cables give you a snug fit at higher speeds.
These ads highlight the shoes performance characteristics as a running gear. The depiction of a futuristic robot as the wearer defines the shoe's capabilities to enhance the user's performance and agility.